Andrew Glaser's guest appearances

Andrew Glaser

The Disruptive Voice

Midlife Male by Greg Scheinman

Michael Mauboussin

Dorie Clark

James FitzGerald

Khalil Rafati

Bob Moesta

Chip Conley

Bobby Maximus

Robb Wolf

Tanner Guzy

Michael Chernow

Seamus Mullen

Frank Lipman

Jen Esquer

Rich Kleiman

Steve Kaufman

OwlTail

Episode 105 - Andrew Glaser - Innovation and New Venture Expert, Author of Innovation Paradox

This week on The Disruptive Voice, Derek van Bever, Director of The Forum for Growth &amp; Innovation and Senior Lecturer at Harvard Business School, is joined in the studio by Bob Moesta and Andrew Glaser for an illuminating discussion of the “paradox of innovation” through the lens of Jobs-to-be-Done Theory. Andrew is Chief Strategy Officer at American Signature, Inc. and an outspoken evangelist for JTBD, which was co-architected by Bob Moesta, President and CEO of the Re-Wired Group. We’re delighted to bring you this conversation on the disjunct between innovator and consumer perceptions, leveraging Jobs Theory effectively in an organization, and the role of honesty and vulnerability in JTBD interviews.

<p>This week on The Disruptive Voice, <a href="https://www.hbs.edu/faculty/Pages/profile.aspx?facId=672704" rel="nofollow" target="_blank">Derek van Bever</a>, Director of The Forum for Growth &amp; Innovation and Senior Lecturer at Harvard Business School, is joined in the studio by <a href="http://jobstobedone.org/" rel="nofollow" target="_blank">Bob Moesta</a> and <a href="https://www.andrewglaser.com/" rel="nofollow" target="_blank">Andrew Glaser</a> for an illuminating discussion of the “paradox of innovation” through the lens of <a href="https://hbr.org/2016/09/know-your-customers-jobs-to-be-done" rel="nofollow" target="_blank">Jobs-to-be-Done</a> Theory. Andrew is Chief Strategy Officer at <a href="https://www.americansignaturefurniture.com/" rel="nofollow" target="_blank">American Signature, Inc</a>. and an outspoken evangelist for JTBD, which was co-architected by Bob Moesta, President and CEO of the <a href="https://therewiredgroup.com/" rel="nofollow" target="_blank">Re-Wired Group</a>. We’re delighted to bring you this conversation on the disjunct between innovator and consumer perceptions, leveraging Jobs Theory effectively in an organization, and the role of honesty and vulnerability in JTBD interviews.</p>

37. A Jobs To Be Done Masterclass with Andrew Glaser and Bob Moesta