Michael Frohlich's guest appearances

Michael Frohlich

The PRovoke Media Podcast

People of Programmatic

Ogilvy UK

Karen Kahn

Rory Sutherland

Sarah Lewis

Prince Andrew

Beth Comstock

Martin Sorrell

Sarah Hall

Tom Doctoroff

Tim Sutton

Brian Morrissey

Richard Edelman

Sunil John

Michael Hastings

Jack Martin

OwlTail

In the inaugural episode of Xaxis’ “People of Programmatic” podcast, Xaxis global CEO Nicolas Bidon interviews Ogilvy U.K. CEO Michael Frohlich on the topic of “creativity.”    In this episode, we discuss:Brilliant creative drives emotion.  Great creative works in any channel, including programmatic.  Real-world examples show what great creative executions can do with cutting edge technologies.  Integrating the work of creatives, strategists, technologists, and data scientists makes everyone’s work more effective.  It can be complex to execute creative strategies in digital. But sometimes it’s rather simple.  Optimizing creative and targeting drives real ROI.  

In the inaugural episode of Xaxis’ “People of Programmatic” podcast, Xaxis global CEO Nicolas Bidon interviews Ogilvy U.K. CEO Michael Frohlich on the topic of “creativity.”    In this episode, we discuss:<ul><li>Brilliant creative drives emotion.  </li><li>Great creative works in any channel, including programmatic.  </li><li>Real-world examples show what great creative executions can do with cutting edge technologies.  </li><li>Integrating the work of creatives, strategists, technologists, and data scientists makes everyone’s work more effective.  </li><li>It can be complex to execute creative strategies in digital. But sometimes it’s rather simple.  </li><li>Optimizing creative and targeting drives real ROI.  </li></ul>

The Power of Creative feat. CEO of Ogilvy UK, Michael Frohlich

Ogilvy UK CEO Michael Frohlich joins the Echo Chamber to discuss his rise from 'PR person' to leading one of the UK's largest advertising agencies. Frohlich also explores what the PR world can learn from adland and vice versa, and looks at why PR agencies have struggled to build planning departments.

Ogilvy UK CEO Michael Frohlich joins the Echo Chamber to discuss his rise from 'PR person' to leading one of the UK's largest advertising agencies. Frohlich also explores what the PR world can learn from adland and vice versa, and looks at why PR agencies have struggled to build planning departments.

Ogilvy UK CEO Michael Frohlich (Ep. 125)