Simone Sweeney's guest appearances

Simone Sweeney

The Retail Exchange

Winning Retail

Ron Johnson

Anthony Marino

Sarah Clark

Max Pedró

Doug Stephens

Levi Strauss

John Vincent

Pooja Agarwal

Simon Dixon

John Kirk

Tom McGee

Scott Ziegler

Tony Saldanha

Jamie Taylor

Richard Kestenbaum

OwlTail

This episode features an interview with Simone Sweeney, Vice President Global Retail Development at The LEGO Group. Since 2015, Simone has helped develop, lead, and implement global retail programs for the nearly 90 year-old brand.On today’s episode, Simone discusses the concept of “retailtainment,” the challenges of opening 300 stores in over 40 countries over the last two years, and how technology plays both an inspirational and practical role.--“Everything that we do is our mission to inspire and develop the future builders of tomorrow." -Simone Sweeney--Show Notes(1:27) Tony’s takeaways on the conversation(2:50) Simone’s journey in retail(6:22) Introducing the concept of “retailtainment”(11:58) The inspirational and practical role of technology in Lego stores(17:50) Diving into the experiential “Brick Lab” experience(21:08) The challenges of leading a global retail company(26:48) Creating a seamless offline and online shopper experience(30:26) What makes the Lego brand special?(32:36) Lightning round--SponsorThis podcast is presented by Dell Technologies and Intel. Together they help you realize digital transformation across retail by driving IT innovation to better engage with today’s connected consumer. Learn more at DellTechnologies.com/retail and Intel.com/retail.--LinksConnect with Simone on LinkedInConnect with Tony on LinkedInConnect with Tony on TwitterTony Saldanha - Transformant

This episode features an interview with Simone Sweeney, Vice President Global Retail Development at The LEGO Group. Since 2015, Simone has helped develop, lead, and implement global retail programs for the nearly 90 year-old brand.On today’s episode, Simone discusses the concept of “retailtainment,” the challenges of opening 300 stores in over 40 countries over the last two years, and how technology plays both an inspirational and practical role.--“Everything that we do is our mission to inspire and develop the future builders of tomorrow." -Simone Sweeney--Show Notes<ul><li>(1:27) Tony’s takeaways on the conversation</li><li>(2:50) Simone’s journey in retail</li><li>(6:22) Introducing the concept of “retailtainment”</li><li>(11:58) The inspirational and practical role of technology in Lego stores</li><li>(17:50) Diving into the experiential “Brick Lab” experience</li><li>(21:08) The challenges of leading a global retail company</li><li>(26:48) Creating a seamless offline and online shopper experience</li><li>(30:26) What makes the Lego brand special?</li><li>(32:36) Lightning round</li></ul>--SponsorThis podcast is presented by Dell Technologies and Intel. Together they help you realize digital transformation across retail by driving IT innovation to better engage with today’s connected consumer. Learn more at <a href="http://delltechnologies.com/retail" rel="nofollow" target="_blank">DellTechnologies.com/retail</a> and <a href="http://intel.com/retail" rel="nofollow" target="_blank">Intel.com/retail</a>.--Links<a href="https://www.linkedin.com/in/simonesweeney/?originalSubdomain=uk" rel="nofollow" target="_blank">Connect with Simone on LinkedIn</a><a href="https://www.linkedin.com/in/tony-saldanha-200591123/" rel="nofollow" target="_blank">Connect with Tony on LinkedIn</a><a href="https://twitter.com/tony_saldanha?lang=en" rel="nofollow" target="_blank">Connect with Tony on Twitter</a><a href="https://transformant.io/" rel="nofollow" target="_blank">Tony Saldanha - Transformant</a>

Bricks and Mortar with Simone Sweeney, Vice President Global Retail Development, The LEGO Group

Featuring in-depth conversations with leading figures from the world of retail, this is The Retail Exchange’s informed interview series. Hear from the finest minds and inspiring thinkers as they share insights into delivering success and get to the heart of the industry’s big issues. LEGO is one of the most recognised toy brands in the world. In this edition of ‘The Interview’, business broadcaster Ben Bland sits down with Simone Sweeney, Vice President of Global Retail Development for LEGO Group. Originally recorded at World Retail Congress 2018 in Madrid earlier this year, she explains why discovery, joy and play are so important in physical retail experiences.

Featuring in-depth conversations with leading figures from the world of retail, this is The Retail Exchange’s informed interview series. Hear from the finest minds and inspiring thinkers as they share insights into delivering success and get to the heart of the industry’s big issues. LEGO is one of the most recognised toy brands in the world. In this edition of ‘The Interview’, business broadcaster Ben Bland sits down with Simone Sweeney, Vice President of Global Retail Development for LEGO Group. Originally recorded at World Retail Congress 2018 in Madrid earlier this year, she explains why discovery, joy and play are so important in physical retail experiences.

LEGO | Simone Sweeney