Mikael Lauharanta's guest appearances

Mikael Lauharanta

Entrepreneurs on Fire

Leveling Up with Eric Siu

Employer Branding Podcast

Joe Pulizzi

Verne Harnish

Glen Allsopp

Sol Orwell

Matteo Franceschetti

Alex Berman

Tim Ferriss

Greg Mercer

Russ Perry

Mario Nawfal

Steven Essa

Jilliene Helman

Syed Balkhi

Tucker Max

Navid Moazzez

OwlTail

Hey everyone! In today’s episode, I share the mic with Mikael Lauharanta, Co-Founder and COO of Smarp, a leading employment engagement and advocacy platform.    Tune in to hear how Smarp went from a social media consulting business to its current business model, how they help employees engage better with both internal and external communication, and how they increased their reach significantly through content marketing and SEO.    Click here for show notes and transcript Leave Some Feedback:  What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed  Connect with Eric Siu:  Growth Everywhere Single Grain Twitter @EricSiu 

Hey everyone! In today’s episode, I share the mic with Mikael Lauharanta, Co-Founder and COO of Smarp, a leading employment engagement and advocacy platform.   Tune in to hear how Smarp went from a social media consulting business to its current business model, how they help employees engage better with both internal and external communication, and how they increased their reach significantly through content marketing and SEO. <a href="http://growtheverywhere.com/growth-everywhere-interview/mikael-lauharanta-smarp/%20%E2%80%8E" rel="nofollow" target="_blank"> Click here for show notes and transcript</a> Leave Some Feedback: <ul> <li>What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.</li> <li>Did you enjoy this episode? If so, leave a <a href="https://itunes.apple.com/us/podcast/growth-everywhere/id741544976?mt=2&amp;ign-mpt=uo%3D4" rel="nofollow" target="_blank">short review here</a>.</li> <li>Subscribe to <a href="https://itunes.apple.com/us/podcast/growth-everywhere/id741544976?mt=2&amp;ign-mpt=uo%3D4" rel="nofollow" target="_blank">Growth Everywhere on iTunes</a>.</li> <li><a href="http://feeds.feedburner.com/growtheverywhere" rel="nofollow" target="_blank">Get the non-iTunes RSS feed</a></li> </ul> Connect with Eric Siu: <ul> <li><a href="https://growtheverywhere.com/" rel="nofollow" target="_blank">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/" rel="nofollow" target="_blank">Single Grain</a></li> <li><a href="https://twitter.com/ericosiu" rel="nofollow" target="_blank">Twitter @EricSiu</a></li> </ul>

Mikael Lauharanta Shares How They Grew Smarp Through Content Marketing & SEO 

Mikael is a digital media authority and the co-founder and COO of Smarp, an employee advocacy company of 60 employees globally. Recently he has focused his expertise on growing the international teams in the UK and the United States, playing an imperative role in sales training and recruitment.

Mikael is a digital media authority and the co-founder and COO of Smarp, an employee advocacy company of 60 employees globally. Recently he has focused his expertise on growing the international teams in the UK and the United States, playing an imperative role in sales training and recruitment.

How you treat your employees is a direct reflection of your success as a company with Mikael Lauharanta

Why is employee advocacy important to your organisation?According to the Finnish employee advocacy service Smarp, there are 6 clear benefits of employee advocacy:- Increase your reach by up to 10x more than a company's corporate social channels.- Build trust, an employee advocate is trusted twice as much as a CEO.Save costs, employee shares generate on average 4 clicks on Facebook.- Engage your employees, 50%+ of employees rank communication and honesty as key factors to drive engagement.- Succeed in recruiting, one third of companies see decreased time to hire, about half find an increase in quality of candidates and 43% in quantity of candidates.- Generate sales, 12% increase in brand advocacy generates a 2x increase in revenue growth. Leads from employee advocacy are 7x more likely to convert.Read the full interview with Smarp's COO Mikael Lauharanta: http://linkhumans.com/podcast/mikael-lauharanta-smarp-employee-advocacy

Why is employee advocacy important to your organisation? According to the Finnish employee advocacy service Smarp, there are 6 clear benefits of employee advocacy: - Increase your reach by up to 10x more than a company's corporate social channels. - Build trust, an employee advocate is trusted twice as much as a CEO. Save costs, employee shares generate on average 4 clicks on Facebook. - Engage your employees, 50%+ of employees rank communication and honesty as key factors to drive engagement. - Succeed in recruiting, one third of companies see decreased time to hire, about half find an increase in quality of candidates and 43% in quantity of candidates. - Generate sales, 12% increase in brand advocacy generates a 2x increase in revenue growth. Leads from employee advocacy are 7x more likely to convert. Read the full interview with Smarp's COO Mikael Lauharanta: <a href="http://linkhumans.com/podcast/mikael-lauharanta-smarp-employee-advocacy" rel="nofollow" target="_blank">http://linkhumans.com/podcast/mikael-lauharanta-smarp-employee-advocacy</a>

How to Boost Your Employee Advocacy Program, with Mikael Lauharanta of Smarp