Terumo BCT's guest appearances

Terumo BCT

Integrate & Ignite | Marketing Insights to Inspire

The Kayleigh OKeefe Show

Ryan Green

Karen Briscoe

Hillary Clinton

Rick Wright

Drew McLellan

Bedros Keuilian

Tom Schwab

Scott Baker

Julie Broad

Jeff Coyle

Ari Meisel

Sarah Brown

Doug Parker

Lisa Morris

Sarah Jones

OwlTail

Welcome to The Kayleigh O’Keefe Show!  In this episode of The Kayleigh O’Keefe Show podcast, Kayleigh interviews Kasia Hein-Peters, VP Value and Health Outcomes for Terumo Blood and Cell Technologies and an M.D. In their conversation, Kasia shares:  how her scientific mind and training enabled her to navigate the pandemic and support her organization's response how Terumo tapped into some fun - and Star Trek - to align their organization to respond to the pandemic how art and creativity were essential to take us through the pandemic at a personal level what she's most looking forward to in the year ahead!  P.S. - Grab a copy of the book to read Kasia's haiku! Schedule a call with Kayleigh to explore your solo or corporate book: https://calendly.com/kayleigh-okeefe/solo-book-writing-publishing Purchase Leading Through the Pandemic on Amazon https://www.amazon.com/dp/B08SQWKXQ2 Connect with Kayleigh on LinkedIn: https://www.linkedin.com/in/kayleighokeefe/ Connect with Kasia on Linkedin: https://www.linkedin.com/in/kasiaheinpeters/ 

Welcome to The Kayleigh O’Keefe Show!  In this episode of The Kayleigh O’Keefe Show podcast, Kayleigh interviews Kasia Hein-Peters, VP Value and Health Outcomes for Terumo Blood and Cell Technologies and an M.D. In their conversation, Kasia shares: <ul> <li>how her scientific mind and training enabled her to navigate the pandemic and support her organization's response</li> <li>how Terumo tapped into some fun - and Star Trek - to align their organization to respond to the pandemic</li> <li>how art and creativity were essential to take us through the pandemic at a personal level</li> <li>what she's most looking forward to in the year ahead!</li> </ul> P.S. - Grab a copy of the book to read Kasia's haiku! Schedule a call with Kayleigh to explore your solo or corporate book: <a href="https://calendly.com/kayleigh-okeefe/solo-book-writing-publishing" rel="nofollow" target="_blank">https://calendly.com/kayleigh-okeefe/solo-book-writing-publishing</a> Purchase Leading Through the Pandemic on Amazon <a href="https://www.amazon.com/dp/B08SQWKXQ2" rel="nofollow" target="_blank">https://www.amazon.com/dp/B08SQWKXQ2</a> Connect with Kayleigh on LinkedIn: <a href="https://www.linkedin.com/in/kayleighokeefe/" rel="nofollow" target="_blank">https://www.linkedin.com/in/kayleighokeefe/</a> Connect with Kasia on Linkedin: <a href="https://www.linkedin.com/in/kasiaheinpeters/" rel="nofollow" target="_blank">https://www.linkedin.com/in/kasiaheinpeters/</a>

49 - Leading with Science - and Science Fiction - with Kasia Hein-Peters, VP of Health Outcomes at Terumo BCT

Rachel Garcia

“There’s no downside for you to becoming (the content owner), and talking to customers.” Listen &amp; Learn:  How to measure what matters. Tips for inspiring bravery. The importance of talking to your customers. How to become the content owner. Why it’s important to challenge the status quo. The importance of finding your tribe of influencers.    Rachel Garcia is a marketing leader in the life sciences and healthcare sectors and was recently named global clinical marketing manager for cell collections at Terumo BCT. Throughout her career, Rachel has delivered metrics-driven and continual improvement approaches for creative marketing and brand experiences for life science and healthcare service industries. Each campaign Rachel has been a part of is on-brand, targeted, segmented, and each one crafted to follow a buyer’s or patient’s journey.   Bold and brave marketing to challenge the status quo and make winning brands. Call LORI JONES today at 303-678-7102 to learn more!TO LEARN MORE ABOUT TERUMO BCT, CLICK HERE. TO FIND RACHEL GARCIA ON LINKEDIN, CLICK HERE.

“There’s no downside for you to becoming (the content owner), and talking to customers.” Listen &amp; Learn: <ul> <li>How to measure what matters.</li> <li>Tips for inspiring bravery.</li> <li>The importance of talking to your customers.</li> <li>How to become the content owner.</li> <li>Why it’s important to challenge the status quo.</li> <li>The importance of finding your tribe of influencers.</li> </ul> Rachel Garcia is a marketing leader in the life sciences and healthcare sectors and was recently named global clinical marketing manager for cell collections at Terumo BCT. Throughout her career, Rachel has delivered metrics-driven and continual improvement approaches for creative marketing and brand experiences for life science and healthcare service industries. Each campaign Rachel has been a part of is on-brand, targeted, segmented, and each one crafted to follow a buyer’s or patient’s journey. Bold and brave marketing to challenge the status quo and make winning brands. Call LORI JONES today at 303-678-7102 to learn more!<a href="https://www.terumobct.com" rel="noreferrer noopener nofollow" target="_blank">TO LEARN MORE ABOUT TERUMO BCT, CLICK HERE.</a> <a href="https://www.linkedin.com/in/rcgbrandevangelist/" rel="nofollow" target="_blank">TO FIND RACHEL GARCIA ON LINKEDIN, CLICK HERE.</a>

Episode 350: Marketing Bravery with Rachel Garcia of Terumo BCT