Stefanie Katzman's guest appearances

Stefanie Katzman

The Produce Moms Podcast

The Produce Industry Podcast w/ Patrick Kelly

The Billionaire Hu$tle

Mollie Van Lieu

Nick Mascari

Lori Castillo

Lori Taylor

Jeff Watkin

Sarah Frey

Shay Myers

Patrick Kelly

Mike O'Brien

Beth Miller

Greg White

Corteva Agriscience

Jennifer Wiese

Megan McKenna

LIsa Helfman

OwlTail

On this weeks episode we will go in depth with Stefanie Katzman on how her family business has managed to stay up and running for one hundred plus years. --- This episode is sponsored by · Anchor: The easiest way to make a podcast.  https://anchor.fm/app

On this weeks episode we will go in depth with Stefanie Katzman on how her family business has managed to stay up and running for one hundred plus years. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. <a href="https://anchor.fm/app" rel="nofollow" target="_blank">https://anchor.fm/app</a>

Wholesaling Produce with Stefanie Katzman 

“Food is culture! It doesn’t matter what socio-economic status, what type of food access you have, every single person is united by food.” Lori Taylor (16:29-16:41)   Imagine waking up each morning in early 1900s New York City, driving your horse and wagon to the local farm, filling it with fruits and vegetables, and staying out all day until you’ve sold all of your produce.   That was the start of S. Katzman Produce, which is now a 120 year old, fourth-generation owned, produce wholesaler and distributor with 375 employees and over 2,000 items they sell. Talk about a progression! Stefanie Katzman, the Executive Vice President of S. Katzman Produce, shared with us the story of her great grandfather’s humble beginnings and how they progressed to selling fruit and vegetables out of his wagon, to moving their location to Hunts Point in the Bronx, to adding specialty items to their product line, to becoming the produce industry icon they are today.    “We want to figure out, as the customer’s needs change, how we can adapt and fulfill those needs. You don’t want to tell them, ‘no, do things our way’, we want to be progressive. We want to get out there and find the next best thing.” - Stefanie Katzman (8:33-8:46)   Stefanie accredits much of their growth to the produce industry’s growth as a whole. Can you think back to what your grocery store shopping experience was like in 1995 compared to now? Luckily, most suburban and metropolitan areas around the US have access to an incredible variety of produce year-round. That wasn’t always the case. Also, as our lifestyles have changed from having family dinners every night around the table, to being more fast paced and on-the-go, the produce industry has adapted.    For example, in 2004 S. Katzman Produce started doing deliveries to their customers free of charge. Katzman works with a lot of smaller supermarkets around the New York area where, oftentimes, the owner does everything themselves. They’ll come to S. Katzman’s location late at night, do their shopping for the next day, drive back to the store, stock their shelves, and work the register without any sleep. It was that same mentality and quick ability to adapt that helped S. Katzman Produce stay successful when COVID-19 first hit.    Katzman and her team immediately provided employees with training videos, made sure they were following the CDC guidelines, offered employees protective equipment, and increased cleaning crews to two to three times a day. It was essential to keep her employees safe, but also their wholesalers, distributors and customers.   What’s just as important to S. Katzman Produce is being able to help people and children who can’t help themselves, and making a difference in children’s lives while they’re still young.    Katzman Produce has partnered with Dream Charter School at their location in Harlem and the Bronx to donate food weekly and help ensure children are fed healthy food at a young age. When COVID-19 hit, impressively, Dream set up a distribution system within a few weeks and Katzman started donating even larger amounts of produce each week to provide fresh, healthy produce for Dream’s children and their entire families.     “If you can instill these good habits and good behaviors in children when they’re young, you’re going to create healthy people when they’re older. You’re going to create people who have a taste for these fruits and vegetables, so being able to get to them is very important.” - Stefanie Katzman (13:07-13:20)   These children and their families are getting exposed to foods they might not have ever seen or heard of before, while (hopefully) acquiring a taste for healthy food at a young age to create lasting results. The feedback Katzman has gotten is incredible! Even during a pandemic, families are reporting that they are losing weight and enjoying the best health of their life because of this.    Stefanie’s also passionate about the wide variety of items they offer and how many new products there are! New varieties of old products, new packaging, never-seen-before products, and even the science of extending shelf life keeps the produce industry and life at S. Katzman’s always exciting.    How to get involved  Join The Produce Moms Group on Facebook and continue the discussion every week!  Reach out to us - we’d love to hear more about where you are in life and business! Find out more here.     If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

“Food is culture! It doesn’t matter what socio-economic status, what type of food access you have, every single person is united by food.” Lori Taylor (16:29-16:41) Imagine waking up each morning in early 1900s New York City, driving your horse and wagon to the local farm, filling it with fruits and vegetables, and staying out all day until you’ve sold all of your produce. That was the start of S. Katzman Produce, which is now a 120 year old, fourth-generation owned, produce wholesaler and distributor with 375 employees and over 2,000 items they sell. Talk about a progression! Stefanie Katzman, the Executive Vice President of S. Katzman Produce, shared with us the story of her great grandfather’s humble beginnings and how they progressed to selling fruit and vegetables out of his wagon, to moving their location to Hunts Point in the Bronx, to adding specialty items to their product line, to becoming the produce industry icon they are today.  “We want to figure out, as the customer’s needs change, how we can adapt and fulfill those needs. You don’t want to tell them, ‘no, do things our way’, we want to be progressive. We want to get out there and find the next best thing.” - Stefanie Katzman (8:33-8:46) Stefanie accredits much of their growth to the produce industry’s growth as a whole. Can you think back to what your grocery store shopping experience was like in 1995 compared to now? Luckily, most suburban and metropolitan areas around the US have access to an incredible variety of produce year-round. That wasn’t always the case. Also, as our lifestyles have changed from having family dinners every night around the table, to being more fast paced and on-the-go, the produce industry has adapted.  For example, in 2004 S. Katzman Produce started doing deliveries to their customers free of charge. Katzman works with a lot of smaller supermarkets around the New York area where, oftentimes, the owner does everything themselves. They’ll come to S. Katzman’s location late at night, do their shopping for the next day, drive back to the store, stock their shelves, and work the register without any sleep. It was that same mentality and quick ability to adapt that helped S. Katzman Produce stay successful when COVID-19 first hit.  Katzman and her team immediately provided employees with training videos, made sure they were following the CDC guidelines, offered employees protective equipment, and increased cleaning crews to two to three times a day. It was essential to keep her employees safe, but also their wholesalers, distributors and customers. What’s just as important to S. Katzman Produce is being able to help people and children who can’t help themselves, and making a difference in children’s lives while they’re still young. <ol> <li>Katzman Produce has partnered with Dream Charter School at their location in Harlem and the Bronx to donate food weekly and help ensure children are fed healthy food at a young age. When COVID-19 hit, impressively, Dream set up a distribution system within a few weeks and Katzman started donating even larger amounts of produce each week to provide fresh, healthy produce for Dream’s children and their entire families. </li> </ol> “If you can instill these good habits and good behaviors in children when they’re young, you’re going to create healthy people when they’re older. You’re going to create people who have a taste for these fruits and vegetables, so being able to get to them is very important.” - Stefanie Katzman (13:07-13:20) These children and their families are getting exposed to foods they might not have ever seen or heard of before, while (hopefully) acquiring a taste for healthy food at a young age to create lasting results. The feedback Katzman has gotten is incredible! Even during a pandemic, families are reporting that they are losing weight and enjoying the best health of their life because of this.  Stefanie’s also passionate about the wide variety of items they offer and how many new products there are! New varieties of old products, new packaging, never-seen-before products, and even the science of extending shelf life keeps the produce industry and life at S. Katzman’s always exciting.  How to get involved <ul> <li>Join The Produce Moms Group on <a href="https://www.facebook.com/groups/316715662104709/" rel="nofollow" target="_blank">Facebook</a> and continue the discussion every week! </li> <li>Reach out to us - we’d love to hear more about where you are in life and business! Find out more <a>here</a>. </li> </ul> If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

EP138: Combining Passion And Produce With Stefanie Katzman, Executive Vice President at S. Katzman Produce

In this episode of The Produce Industry Podcast w/ Patrick Kelly  we chat with Cristian Sierralta, Sales Director of South America &amp; Stefanie Katzman, Executive Vice President of Katzman Produce. 2021 has got off to a great start representing the YEAR of FRUITS AND VEGETABLES. Join our fresh talk with Cristian at Terra Exports discussing the South American Division coming to u live from CHILE. Cristian takes on the task of exporting Fruits and Vegetables from South American to many countries working on bringing more into the United States. Big Shout out to our Fancy Partner Terra Exports and Cristian Sierralta.  Stefanie Katzman started her career in produce the day she was born. As a fourth generation executive of a family run business, she exudes confidence and demonstrates tremendous courage and caring for her employees and her business. She currently works alongside her father, Stephen Katzman, continuing to lead the amazing team of about 375 employees. She also heads up S. Katzman’s retail brand Bloomfresh, currently offering 14 items direct to retail. Stefanie talk a lot about relationships, the story of Katzman going back a century, and some key takeaways to look forward to in 2021.   FANCY SPONSORS: Terra Exports: https://terraexports.com, Ag Tools, Inc. : https://www.agtechtools.com, Flavor Wave, LLC.: https://flavorwavefresh.com, United Fresh Produce Association: https://www.unitedfresh.org  Weekend Winners: Indianapolis Fruit Company: https://indyfruit.com

In this episode of The Produce Industry Podcast w/ Patrick Kelly  we chat with Cristian Sierralta, Sales Director of South America &amp; Stefanie Katzman, Executive Vice President of Katzman Produce. 2021 has got off to a great start representing the YEAR of FRUITS AND VEGETABLES. Join our fresh talk with Cristian at Terra Exports discussing the South American Division coming to u live from CHILE. Cristian takes on the task of exporting Fruits and Vegetables from South American to many countries working on bringing more into the United States. Big Shout out to our Fancy Partner Terra Exports and Cristian Sierralta.  Stefanie Katzman started her career in produce the day she was born. As a fourth generation executive of a family run business, she exudes confidence and demonstrates tremendous courage and caring for her employees and her business. She currently works alongside her father, Stephen Katzman, continuing to lead the amazing team of about 375 employees. She also heads up S. Katzman’s retail brand Bloomfresh, currently offering 14 items direct to retail. Stefanie talk a lot about relationships, the story of Katzman going back a century, and some key takeaways to look forward to in 2021.  FANCY SPONSORS: Terra Exports: <a href="https://terraexports.com" rel="nofollow" target="_blank">https://terraexports.com</a>, Ag Tools, Inc. : <a href="https://www.agtechtools.com" rel="nofollow" target="_blank">https://www.agtechtools.com</a>, Flavor Wave, LLC.: <a href="https://flavorwavefresh.com" rel="nofollow" target="_blank">https://flavorwavefresh.com</a>, United Fresh Produce Association: <a href="https://www.unitedfresh.org" rel="nofollow" target="_blank">https://www.unitedfresh.org</a> Weekend Winners: Indianapolis Fruit Company: <a href="https://indyfruit.com" rel="nofollow" target="_blank">https://indyfruit.com</a>

Cristian Sierralta, Sales Director of South America & Stefanie Katzman, EVP of Katzman Produce - EP73