Vic Tarasik's guest appearances

Vic Tarasik

Remarkable Results Radio Podcast

The Auto Repair Marketing Podcast

OwlTail

What would you do if you were driving the backroads passing field after field full of white, black, and brown cows, and all of a sudden you saw a purple cow? You’d probably stop your car, take pictures of the cow, post on social media, and tell everyone you know about it! Don’t you wish people would have that kind of reaction to your auto repair shop? In this episode, we talk to Vic Tarasik of Shop Owner Coach about how to find your shop’s purple cow.Talking PointsWhat is a Purple Cow?Fitting in is failing, its a crowded marketplace, so not standing out equals being invisibleUsing your purple cow to attract + retain customersUsing your purple cow to attract + retain techniciansExamples of some famous purple cowsHow To Get In Touch With Vic TarasikEmail - vic@shopownercoach.comWebsite - Shop Owner CoachHow To Get In Touch With Shop Marketing ProsGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com Lagniappe (Books, Links, Other Podcasts, etc)Purple Cow by Seth GodinMeta Description - Getting people to notice and talk about your shop is a goal of every shop owner.  Join us and Vic Tarasik as we talk about Seth Godin’s book, “Purple Cow”Thanks to our partner RepairPal. Visit the Web HEREHow to Connect With Kim and BrianEmail: info@shopmarketingpros.com Shop Marketing Pros Website HEREMeet us at the many industry events throughout the year.

What would you do if you were driving the backroads passing field after field full of white, black, and brown cows, and all of a sudden you saw a purple cow? You’d probably stop your car, take pictures of the cow, post on social media, and tell everyone you know about it! Don’t you wish people would have that kind of reaction to your auto repair shop? In this episode, we talk to Vic Tarasik of Shop Owner Coach about how to find your shop’s purple cow.Talking Points<ul><li>What is a Purple Cow?</li><li>Fitting in is failing, its a crowded marketplace, so not standing out equals being invisible</li><li>Using your purple cow to attract + retain customers</li><li>Using your purple cow to attract + retain technicians</li><li>Examples of some famous purple cows</li></ul>How To Get In Touch With Vic TarasikEmail - <a href="mailto:vic@shopownercoach.com" rel="noopener noreferrer">vic@shopownercoach.com</a>Website - <a href="https://shopownercoach.com/" rel="noopener noreferrer nofollow" target="_blank">Shop Owner Coach</a> How To Get In Touch With Shop Marketing ProsGroup - <a href="https://www.facebook.com/groups/autorepairmarketingmastermind" rel="noopener noreferrer nofollow" target="_blank">Auto Repair Marketing Mastermind</a>Website - <a href="https://shopmarketingpros.com/meet-the-pros/" rel="noopener noreferrer nofollow" target="_blank">shopmarketingpros.com</a> Facebook - <a href="https://www.facebook.com/shopmarketingpros/" rel="noopener noreferrer nofollow" target="_blank">facebook.com/shopmarketingpros</a> Get the Book - <a href="http://shopmarketingpros.com/book" rel="noopener noreferrer nofollow" target="_blank">shopmarketingpros.com/book</a>Instagram - @shopmarketingpros Questions/Ideas - <a href="mailto:podcast@shopmarketingpros.com" rel="noopener noreferrer">podcast@shopmarketingpros.com</a> Lagniappe (Books, Links, Other Podcasts, etc)<ul><li><a href="https://www.amazon.com/Purple-Cow-New-Transform-Remarkable/dp/1591843170" rel="noopener noreferrer nofollow" target="_blank">Purple Cow</a> by Seth Godin</li></ul>Meta Description - Getting people to notice and talk about your shop is a goal of every shop owner.  Join us and Vic Tarasik as we talk about Seth Godin’s book, “Purple Cow”<h2>Thanks to our partner RepairPal. Visit the Web <a href="https://repairpal.com/" rel="noopener noreferrer nofollow" target="_blank">HERE</a></h2>How to Connect With Kim and BrianEmail: <a href="mailto:info@shopmarketingpros.com" rel="noopener noreferrer">info@shopmarketingpros.com</a> Shop Marketing Pros Website <a href="https://shopmarketingpros.com/podcast" rel="noopener noreferrer nofollow" target="_blank">HERE</a>Meet us at the many industry events throughout the year.